How we're Doing it Right

30%

Potential saving on family food bills thanks to frozen food

38%

Reduction in food waste since 2018

40%

Reduction in operational carbon since 2011

51%

Reduction in own-label plastic packaging since 2017

£38million

Donated to good causes by the Iceland Foods Charitable Foundation

6.6million

Meals redistributed in communities

Best Supermarket to Work at 2025

Voted by the Sunday Times

#1 Employer

Of ex-offenders in rehabilitation programme

76%

Fish and seafood range is MSC certified (2023-24)

30,000 customers

Have benefitted from our ethical credit scheme so far

At Iceland we seek to build a growing, profitable and responsible business that does the right thing for our colleagues and customers, the communities we serve, the planet and future generations.

Doing It Right Plan

Our Doing it Right plan sets out our commitments to responsible, sustainable business. It supports the UN’s Sustainable Development Goals and is driven by the people who work in our business and live in our communities.

You can download a summary of our current commitments here: