Working with our communities

Colleagues actively support their local communities

As well as raising over £24 million for charity over the last 10 years, colleagues actively support their local communities, for instance through our partnership between the Iceland Foods Charitable Foundation and the Alzheimer’s Society.

This has seen 23,000 members of our store and head office teams enrolled as Dementia Friends, many colleagues taking part in sponsored Memory Walks across the country, and the Foundation supporting monthly dementia-friendly cinema screenings.

We divert unsold food from our depots to communities and have donated unused freezers to food banks across the North West and North Wales. We are also part way through a trial in our The Food Warehouse stores to give away unsold food which is approaching its ‘best before’ or ‘use by’ date free of charge to staff.

In 2019 and 2020 the Iceland Foods Charitable Foundation is supporting the Plastic Free Communities campaign run by the charity Surfers Against Sewage.

This will mobilise more than 30,000 volunteers at 500 beach, river, city and mountain locations across the UK in its Big Spring Beach Clean: Summit to Sea. It is already the UK’s biggest coordinated beach clean activity, which has brought together over 150,000 volunteers over the last five years, contributing an incredible two million hours of volunteer time.

Find out more here.